Brand identity & Naming
Ohla Med
Healthcare on your own time
Ohla Medical is making access to quality healthcare the norm. Anywhere, anytime access and the ability to have prescriptions in minutes? It's no surprise Ohla is on track to becoming the go-to provider of trusted online healthcare.
The Anchor team created a new brand identity for Ohla Med, from soup to nuts: finding the perfect brand name, crafting the new logo, visual expression, consumer messaging and writing ad copy.
How we found the portal to healthcare
Being able to access something on your schedule, at your convenience, from wherever you may be...it sounds like magic, or sci-fi. Ohla offers to be your very own on-demand portal to healthcare. Our brand expression cam to life centered around Ohla's core purpose and played on their gear-like logo. Each brand visual married healthcare symbols with hands, underscoring how personal each person's healthcare story is
Bringing healing energy to the color scheme
Ohla Med exists to help and heal through easy anytime access to online healthcare. That level of care should evoke feelings of comfort, ease, and tranquility. The new brand colors are intentionally organized around calming blues, earth tones, and balanced white accents.
